Top Growth Opportunities: Hot Drinks in the US

GlobalData
84 Pages - GLDATA67218
$2,995.00

Summary

"Top Growth Opportunities: Hot Drinks in the US", provides an overview of the Hot Drinks market, analyzing market data, demographic consumption patterns within the category, and the key consumer trends driving consumption. GlobalData’s proprietary Risk vs Reward Opportunity model pinpoints the best growth opportunities for Hot Drinks producers, suppliers and retailers by combining robust, granular data and expert insight. The report uses this framework to identify the best opportunities, analyze white spaces in the market, and outline new product development that will effectively target the most pertinent consumer need states. These are combined to offer strategic recommendations to capitalize on evolving consumer landscapes.

The report provides recommended actions and detailed analysis of how to target the best growth opportunities for Hot Drinks producers and retailers. Readers can understand what categories, channels, companies, and consumers will drive the success of Hot Drinks sector in the US through GlobalData’s detailed and robust data, expert insight, and case studies.

GlobalData’s Top Growth Opportunity reports use a risk versus reward opportunity model to identify the best growth markets for Hot Drinks producers. Through this in-depth study of market and category dynamics, readers are able to identify key opportunities, and what they need to do in order to target them.

Get access to -
- Key consumer demographic groups driving consumption within the US market. Improve your consumer targeting by understanding who’s driving the market, what they want, and why
- A study of market value and volumes over 2012-2017 for the US supplemented with category, brand and packaging analysis that shows the current state of the market, and how it will evolve over the 2017-2022 period
- White space analysis, to pinpoint attractive spaces in the market and the key actions to take
- Insight into the implications behind the data, and analysis of how the consumer needs will evolve in the short-to-medium term future
- Examples of international and regional product innovation targeting key consumer needs.

Key Findings

- Hot tea is projected to be the fastest growing category in value terms over 2017-2022
- Healthy, personalized, and premium products are expected to drive the US hot drinks sector over 2017-2022
- Older consumers (55+) are the largest consumer group in the hot drinks sector
- Tea pods and fruite and herbal tea are two segments that are rapidly growing and ripe for new product launches.

Scope

- The reports use a risk versus reward opportunity model to identify the best growth markets for Hot Drinks producers. Through this in-depth study of market and category dynamics, readers are able to identify key opportunities, and what they need to do in order to target them.
- Key consumer demographic groups driving consumption within the US market. Improve your consumer targeting by understanding WHO’s driving the market, WHAT they want, and WHY.
- A study of market value and volumes over 2012-2017 for the US supplemented with category, brand and packaging analysis that shows the current state of the market, and how it will evolve over the 2017-2022 period.
- White space analysis, to pinpoint attractive spaces in the market and the key actions to take.
- Insight into the implications behind the data, and analysis of how the consumer needs will evolve in the short-to-medium term future.
- Examples of international and regional product innovation targeting key consumer needs.

Reasons to buy

- This report brings together consumer analysis and market data to provide actionable insight into the behavior of Hot Drinks consumers in the US.
- This is based on GlobalData's unique consumer data, developed from extensive consumption surveys and consumer group tracking, which quantifies the influence of 20 consumption motivations in the Hot Drinks sector.
- Category, brand, and packaging dynamics are also examined.
- This allows product and marketing strategies to be better aligned with the leading trends in the market.



Companies Mentioned
Keurig Green Mountain Inc
The J.M. Smucker Company
Starbucks Corporation
Jacobs Douwe Egberts
Nestlé SA
Massimo Zanetti Beverage Group
DD IP Holder Llc.
Unilever
Tata Sons Limited
Peet’s Coffee & Tea

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Table of Contents
1. Introducing a top growth market for Hot Drinks
Top 10 global growth opportunities scores
Top global issues in hot drinks markets
Assessment against global strategic issues
GlobalData’s strategic issues map
Predicted future issues for the global hot drinks sector
Reward and risk assessment
Opportunity score - overview
Consumer spending trends - peer group comparisons
Political, economic, social, and technological: analysis
Enablers and inhibitors of growth
Rewards and opportunities for growth
Summary of the market
2. Market insight - identifying the opportunities to move into
Market growth by category
Value growth of the sector by category
Volume growth of the sector by category
Level of premiumization by category
Category analysis - key drivers of change
3. Retail and distribution insight - key channels and retailers driving growth
Hot drinks retail channel share
Key retail channel trends
Routes to market
Drivers of change in the sector
4. Company and brand insight - the competitive landscape defined
Category fragmentation
Company and brand strength
Private label penetration
Leading trademark owners’ share
International and domestic trademark owner analysis
Company and brand strength summary
5. Consumer insight - who, what, when, where, and why
Strategic issues map
Key consumer drivers
Key consumers trends
Consumer groups
Key health & wellness trends
Consumer trends summary
6. Product and packaging insights
Key product insights
Trends and strategic issues - other notable product trends
Product & packaging insights - Key product innovation case studies
Key packaging insights
Trends and strategic issues - pack material trends
Trends and strategic issues - closure material trends
Product launch key takeouts
7. White spaces and innovation opportunities - space to move into
Growth segments to target
Segment opportunities
Consumer spaces to target
Price dynamics
Key recommendations
8. Definitions

List of Tables
Visualization of top 10 countries growth opportunities
Visualization of 10 countries growth opportunities (continued)
Reward and risk assessment
Market value and split, 2012-2022
Winners and losers by category, value, 2017-2022
Winners and losers by category, volume, 2017-2022
Private label growth compared to brands by category, 2012-2017
Top five international and domestic trademark owners
Consumption volume shares by consumer group, 2017
Key consumption motivators by category, 2017
Key consumption motivators by category, 2017 (continued)
Monthly average unit price change by brands

List of Figures
Map of top opportunity markets
Map of top global issues
Global issue web
GlobalData’s strategic issues map
Average consumer spend, peer group comparisons, 2012-2022
Market value and split, 2012-2022
Value growth by category comparison, 2012-2017 and 2017-2022
Value growth by category, 2012-2022
Volume growth by category, 2012-2022
Level of premiumization by category
Fragmentation by category, 2017
Private label penetration, 2017
Cumulative value share by trademark owners, 2017
Strategic issues map - key consumer trends
Strategic issues map - key consumer concerns
Pack materials by pack units, 2017 & 2022
Closure materials by pack units, 2017 & 2022
CAGR for hot drinks segments by value, 2017-2022
Category volume consumption by gender, 2012-2017
Category volume consumption by age, 2012-2017
Price changes in the hot drinks sector over the last 12 months by category

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