Summary
Spirits in the United States industry profile provides top-line qualitative and quantitative summary information including: market size (value 2019-24, and forecast to 2029). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
Key Highlights
- The spirits market consists of the sale of whiskey, vodka, brandy, liqueurs, rum, gin & genever, and others. The scope of others includes tequila & mezcal, local spirits, and non - alcoholic spirits drinks.
- The US spirits market recorded revenues of $93,684.7 million in 2024, representing a compound annual growth rate (CAGR) of 1.3% between 2019-24.
- Market consumption volume increased with a CAGR of 0.4% between 2019-24, reaching a total of 2,174.7 million liters in 2024.
- The US spirits market registered strong growth during 2019-24, primarily due to rising health consciousness and moderation trends, with younger consumers drinking less alcohol overall and showing growing interest in low-alcohol or alcohol-free options, which reduced demand for higher-ABV spirits.
Scope
- Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the spirits market in the United States
- Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the spirits market in the United States
- Leading company profiles reveal details of key spirits market players’ global operations and financial performance
- Add weight to presentations and pitches by understanding the future growth prospects of the United States spirits market with five year forecasts
Reasons to Buy
- What was the size of the United States spirits market by value in 2024?
- What will be the size of the United States spirits market in 2029?
- What factors are affecting the strength of competition in the United States spirits market?
- How has the market performed over the last five years?
- What are the main segments that make up the United States's spirits market?
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Table of Contents
1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Market volume
1.4. Market volume forecast
1.5. Category segmentation
1.6. Geography segmentation
1.7. Market share
1.8. Market rivalry
1.9. Competitive landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
3.2. Market volume
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
4.3. Market distribution
5 Market Outlook
5.1. Market value forecast
5.2. Market volume forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Market share
7.2. Who are the leading players in the US spirits market?
7.3. Which companies have been most successful in increasing their market shares during 2019-24?
7.4. Which companies market shares have suffered during 2019-24?
7.5. What are the most popular brands in the US spirits market?
7.6. What have been the most significant developments in the US spirits market in 2024?
8 Company Profiles
8.1. Diageo Plc
8.2. Suntory Holdings Ltd
8.3. Pernod Ricard SA
8.4. Bacardi Ltd
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related MarketLine research
10.4. About MarketLine
List of Tables
Table 1: United States spirits market value: $ million, 2019-24
Table 2: United States spirits market volume: million liters, 2019-24
Table 3: United States spirits market category segmentation: % share, by value, 2019-24
Table 4: United States spirits market category segmentation: $ million, 2019-24
Table 5: United States spirits market geography segmentation: $ million, 2024
Table 6: United States spirits market distribution: % share, by volume, 2024
Table 7: United States spirits market value forecast: $ million, 2024-29
Table 8: United States spirits market volume forecast: million liters, 2024-29
Table 9: United States spirits market share: % share, by volume, 2024
Table 10: Diageo Plc: Key Facts
Table 11: Diageo Plc: Annual Financial Ratios
Table 12: Diageo Plc: Key Employees
Table 13: Suntory Holdings Ltd: Key Facts
Table 14: Suntory Holdings Ltd: Key Employees
Table 15: Suntory Holdings Ltd: Key Employees Continued
Table 16: Pernod Ricard SA: Key Facts
Table 17: Pernod Ricard SA: Annual Financial Ratios
Table 18: Pernod Ricard SA: Key Employees
Table 19: Bacardi Ltd: Key Facts
Table 20: Bacardi Ltd: Key Employees
Table 21: Bacardi Ltd: Key Employees Continued
Table 22: United States Size of Population (Million), 2020-24
Table 23: United States Real GDP (Constant 2010 Prices, $ Billion), 2020-24
Table 24: United States GDP (Current Prices, $ Billion), 2020-24
Table 25: United States Inflation, 2020-24
Table 26: United States Consumer Price Index (Absolute), 2020-24
Table 27: United States Exchange Rate, 2019-24
List of Figures
Figure 1: United States spirits market value: $ million, 2019-24
Figure 2: United States spirits market volume: million liters, 2019-24
Figure 3: United States spirits market category segmentation: $ million, 2019-24
Figure 4: United States spirits market geography segmentation: % share, by value, 2024
Figure 5: United States spirits market distribution: % share, by volume, 2024
Figure 6: United States spirits market value forecast: $ million, 2024-29
Figure 7: United States spirits market volume forecast: million liters, 2024-29
Figure 8: Forces driving competition in the spirits market in the United States, 2024
Figure 9: Drivers of buyer power in the spirits market in the United States, 2024
Figure 10: Drivers of supplier power in the spirits market in the United States, 2024
Figure 11: Factors influencing the likelihood of new entrants in the spirits market in the United States, 2024
Figure 12: Factors influencing the threat of substitutes in the spirits market in the United States, 2024
Figure 13: Drivers of degree of rivalry in the spirits market in the United States, 2024
Figure 14: United States spirits market share: % share, by volume, 2024
