Summary

“Spain: Retail - Market Shares, Summary & Forecasts to 2023” provides data for historic and forecast retail sales, and also includes information on the business environment and country risk related to Spain retail environment. In addition, it analyzes the key consumer trends influencing Spain retail industry:

Retail sales in the country grew 2.2% in 2018 to reach €221.4 billion and are forecast to grow 2.7% in 2019. Growth is majorly driven by an increase in consumer confidence, owing to a positive economic outlook which will help them to increase their expenditure on retail. In addition to this, record levels of tourism and declining unemployment will further fuel retail growth

What else does this report offer?

- In-depth analysis of the latest trends in consumer shopping, covering the factors driving shopping, consumer insights, market dynamics (covering 26 product categories),
- The report also details major retailers in each category group with their product proposition analysis and market positioning in 2018 along with recent key developments
- Market insights based on consumer trends, changing economic and demographic factors, technology innovations, and other macroeconomic factors
- Retail sales and the fastest-growing product categories, which include Clothing, Footwear, Books, News and stationery, Electrical and electronics, Food and grocery, Health and beauty, Furniture and floor coverings, Home and garden products, Music, video and entertainment software, Sports and leisure equipment, Jewelry, watches and accessories, and Luggage and leather goods
- Qualitative and quantitative insights of changing retail dynamics across various channels

Scope

- Improved economic conditions contribute to retail growth
- Higher consumer confidence owing to a more positive economic outlook will increase spending on retail
- Food & grocery is supported by consumers’ growing demand for healthy, innovative ranges
- Growth in furniture & floorcoverings will be driven by a pick-up in residential constructions
- Improving economic environment will lead to increased spending on non-food items
- Online registers fastest growth with increased investments by retailers in the channel
- Store closures and unpredictable weather conditions act as a catalyst to online growth

Reasons to buy

- Gain comprehensive knowledge on 26 product categories in Spain retail market and develop a competitive advantage around consumer behavior trends from the start of your supply chain
- Explore novel opportunities that will allow you to align your product offerings and strategies to meet demand by analyzing the vital economic and population trends, and key consumer and technology trends influencing the retail market
- Investigate current and forecast behavior trends in each category to identify the best opportunities to exploit
- Analyze the recommended actions to align your marketing strategies with the crucial trends influencing consumer behaviour
- Understand the fastest-growing categories in the market with insights on the performance of individual product categories, across key channels from 2013, with forecasts until 2023