Summary
The German tobacco sector accounted for a value share of 4.0% and 21.9%, respectively, in the global and Western Europe markets in 2020. Per capita expenditure of tobacco stood at US$384.8 in 2020 in Germany, which was higher than both the global (US$108.7) and the regional (US$339.0) levels
This report brings together multiple data sources to provide a comprehensive overview of the tobacco sector in Germany, as part of GlobalData’s global coverage of the sector. It includes analysis on the following -
- Market Context: The report provides comparative analysis of the value shares of Germany in the Western Europe and global tobacco sector. Additionally, the per capita expenditure of tobacco in
Germany is also compared with the Western Europe and global levels.
- Market Size and Structure : The report offers an overview of the growth at a sector level and provides analysis of four categories: cigarettes, cigars & cigarillos, smokeless tobacco, and smoking tobacco. These categories are analyzed by value, volume, and CAGR for the period 2015-2025. The section also includes value analysis of segments, value and volume analysis of sub-segments segments under
each category for the period 2015-2025.
- Production and Trade: Provides analysis on per capita expenditure of tobacco in Germany, by category, compared to the Western Europe and global markets. Further, analysis on the leading distribution
channels at category level in 2020. The consumer sector reports cover the following eight distribution channels: cash & carries and warehouse clubs, convenience stores, department stores, e-retailers,
hypermarkets & supermarkets, tobacco specialists, vending machines, and other general retailers.
- Taxation : It covers taxation landscape in the country and effects in the tobacco sector
Manufacturers and Brands: The report provides analysis on leading companies by category in 2019 and analyzes the market share and growth of private label in each category.
- The Smoking Population: The report covers consumption of tobacco by gender in Germany.
- Operating Constraints: The report cover the impact of policies and regulation on tobacco sector in Germany.
- Prospects and Forecasts: The report covers forecast analysis of categoriesin the tobacco sector
- Macroeconomic analysis: The report also provides an outlook on macroeconomic indicators in Germany, with a detailed summary of the economy, labor market, and demographics.
- Exchange rates: Exchange rates used to convert local currency to US dollars are annual average floating exchange rates.
- Time period: The report provides sector value and volume data, including category and sector level data for the period 2015-2025. Distribution channel data is of 2020, and company data is included for
2019.
Scope
- The German tobacco sector accounted for value share of 21.9%, in Western Europe, in 2020
- Per capita expenditure of tobacco was higher in Germany than the global and regional levels in 2020
- The German tobacco sector is expected to grow at a CAGR of 3.4% by value during 2020-2025
- Convenience stores was the leading distribution channel in the cigarettes category, with a volume share of 31% in 2020
- Philip Morris was the leading company in the German Cigarettes sector with a volume share of 38.9% in 2019
- Smoking prevalence in Germany is estimated at 19.0% in 2019 with 21.6% of men and 16.6% of women classified as smokers
Reasons to Buy
- Get a detailed understanding of consumption to align your sales and marketing efforts with the latest trends in the market.
- Identify the areas of growth and opportunities, which will aid effective marketing planning.
- The differing growth rates in regional product sales drive fundamental shifts in the market.
- This report provides detailed, authoritative data on these changes - prime intelligence for marketers.
- Understand the market dynamics and essential data to benchmark your position and to identify where to compete in the future.
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Table of Contents
Report scope
Part 1: Introduction
Executive Summary
Part 2: Market Context
Value growth analysis by region
PCE of Germany compared to global and Western Europe markets
Part 3: Market Size and Structure
Germany tobacco Sector Snapshot
Market Size Analysis
Cross Category Comparison Value Growth Analysis By Category Winners And Losers
Market size analysis Cigarettes
Segments
Sub segments
Market size analysis category: Cigars and Cigarillos
Segments
Sub segments
Market size analysis category: Smokeless Tobacco
Segments
Sub segments
Market size analysis category: Smoking Tobacco
Segments
Sub segments
Part 4: Production and Trade
Per capita expenditure analysis by category
Channel share analysis
Part 5: Taxation
Tax Incidence Comparison Cigarettes
Tax Incidence Comparison Cigars & Cigarillos
Tax Incidence Comparison Smokeless Tobacco
Tax Incidence Comparison Fine Cut Tobacco
Part 6: Manufacturers and Brands
Leading companies volume share in cigarettes category, 2019
Leading companies volume share in cigars and cigarillos category, 2019
Leading companies volume share in smokeless tobacco category, 2019
Leading companies volume share in smoking tobacco category, 2019
Brand share analysis of top five companies by category
Part 7: The Smoking population
The Smoking population, by gender
The smoking population, By Age and Gender
The smoking population, By Region
Part 8: Operating Constraints
Operating Constraints
Part 9: Prospects and Forecasts
Tobacco product growth analysis cigarettes
Tobacco product growth analysis cigars & cigarillos
Tobacco product growth analysis smokeless tobacco
Tobacco product growth analysis smoking tobacco
Part 10: Macroeconomic Analysis
GDP growth and inflation
Population growth
Labor market trend
Economic summary, labor market trends, and demographic trends
Germany risk index (GCRI) 2020
Germany risk analysis compared to global and Western European markets
Methodology
Definitions
Appendix
List of Tables
Leading value categories
Fastest growing segments (value), 2020
Leading companies by category (Volume), 2020
Leading channel by category (Volume), 2020
Cigarettes value analysis by segment (€ million), 2015 2025
Cigarettes value analysis by segment (US$ million), 2015 2025
Cigarettes value analysis by sub segment (million), 2015 2025
Cigarettes volume analysis by sub segment (million pieces), 2015 2025
Cigars and cigarillos value analysis by segment (€ million), 2015 2025
Cigars and cigarillos value analysis by segment (US$ million), 2015 2025
Cigars and cigarillos value analysis by sub segment (million), 2015 2025
Cigars and cigarillos volume analysis by sub segment (million pieces), 2015 2025
Smokeless tobacco value analysis by segment (€ million), 2015 2025
Smokeless tobacco value analysis by segment (US$ million), 2015 2025
Smokeless tobacco value analysis by sub segment (million), 2015 2025
Smokeless Tobacco volume analysis by sub segment (million pieces), 2015 2025
Smoking tobacco value analysis by segment (€ million), 2015 2025
Smoking tobacco value analysis by segment (US$ million), 2015 2025
Smoking tobacco value analysis by sub segment (million), 2015 2025
Smoking tobacco volume analysis by sub segment (million pieces), 2015 2025
Per capita expenditure (by category), Germany compared to Western Europe and global levels (in million pieces, million kg), 2 020
Change in distribution share in the Cigarettes, 2015 2020
Change in distribution share in the Cigars & Cigarillos, 2015 2020
Change in distribution share in the Smokeless Tobacco, 2015 2020
Change in distribution share in the Smoking Tobacco, 2015 2020
List of Figures
Value share of Germany in the global and Western Europe tobacco sector, 2020 2025
PCE comparison Germany, Western Europe, and global, 2015 2025
Market size and growth analysis by value, tobacco products sector, 2015 2025
Market size and growth analysis by value and volume, cigarettes category, 2015 2025
Market size and growth analysis by value and volume, cigars and cigarillos category, 2015 2025
Market size and growth analysis by value and volume, smokeless tobacco category, 2015 2025
Market size and growth analysis by value and volume, smoking tobacco category, 2015 2025
Key distribution channels Cigarettes
Key distribution channels Cigars & Cigarillos
Key distribution channels Smokeless Tobacco
Key distribution channels Smoking Tobacco
Leading companies (in volume terms) Cigarettes
Leading companies (in volume terms) cigars and cigarillos
Leading companies (in volume terms) smokeless tobacco
Leading companies (in volume terms) smoking tobacco
Percentages of Adult Smokers by Gender
Daily Smokers by Age Group, Regular & Occasional, % 2020
Smoking Prevalence by Region, %, 2005, 2009 & 2013
Real GDP (€ billion) and annual growth (%)
Nominal GDP (€ billion) and annual growth (%)
Consumer price inflation (%)
Nominal household final consumption expenditure growth (%) in € terms
Population (million) and annual growth (%)
Population by age group (%)
Population by gender (%)
Population by rural urban split (%)
