Summary

Germany: Electricals - Market Shares Summary Forecasts to 2023 provides data for historic and forecast retail sales, and also includes information on the business environment and country risk related to Germany retail environment. In addition, it analyzes the key consumer trends influencing Germany electricals industry

The electricals sector is forecast to grow at a CAGR of 2.6% during 2018-2023 to reach €56.2 billion by 2023. Rapidly changing technology, availability of advanced products in the market, higher disposable income, and increasing consumption expenditures drive sector growth.

What else does this report offer?

- In-depth analysis of the latest trends in consumer shopping, covering the factors driving shopping, consumer insights, market dynamics
- The report also details major retailers in electricals category group with their product proposition analysis and market positioning in 2017 along with recent key developments
- Market insights based on consumer trends, changing economic and demographic factors, technology innovations, and other macroeconomic factors
- Retail sales and the fastest-growing product categories in electricals sector
- Qualitative and quantitative insights of changing retail dynamics in electricals sector

Scope

- Availability of products with technical advancements to drive growth
- Electrical and electronics specialists cede ground to online channel
- Electricals has the highest online penetration across all sectors
- Ceconomy’s Media Markt and Saturn face challenge from Amazon

Reasons to buy

- Gain a comprehensive knowledge on electricals sector in Germany retail market and develop a competitive advantage from the start of your supply chain
- Investigate current and forecast behavior trends in electricals category to identify the best opportunities to exploit
- Analysis of key international and domestic players operating in the electricals market
- Explore novel opportunities that will allow you to align your product offerings and strategies to meet demand by analyzing the vital economic and population trends, key consumer and technology trends influencing the electricals market
- Analyze the recommended actions to align your marketing strategies with the crucial trends influencing consumer behavior
- Analysis of key international and domestic players operating in Germany retail market — including store counts and revenues that give you a competitive edge and identify opportunities to improve your market share