Summary
Media in India industry profile provides top-line qualitative and quantitative summary information including: market size (value and volume 2015-19, and forecast to 2024). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
Key Highlights
- The media industry consists of the advertising, broadcasting & cable TV, publishing, and movies & entertainment markets.
- The Indian media industry had total revenues of $23.5bn in 2019, representing a compound annual growth rate (CAGR) of 9.4% between 2015 and 2019.
- The advertising segment was the industry's most lucrative in 2019, with total revenues of $11.2bn, equivalent to 47.5% of the industry's overall value.
- The Indian advertising segment is the industry’s biggest driver, second only to China in terms of growth in the wider Asia-Pacific industry.
Scope
- Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the media market in India
- Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the media market in India
- Leading company profiles reveal details of key media market players’ global operations and financial performance
- Add weight to presentations and pitches by understanding the future growth prospects of the India media market with five year forecasts by both value and volume
Reasons to Buy
- What was the size of the India media market by value in 2019?
- What will be the size of the India media market in 2024?
- What factors are affecting the strength of competition in the India media market?
- How has the market performed over the last five years?
- What are the main segments that make up India's media market?
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Table of Contents
1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive Landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
5 Market Outlook
5.1. Market value forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Who are the leading players?
7.2. How is technology being used in the leading players’ strategies?
7.3. What have been the most significant mergers/acquisitions over the last year?
7.4. How has COVID-19 affected this industry's segments in 2020?
8 Company Profiles
8.1. Omnicom Group, Inc.
8.2. Zee Entertainment Enterprises Limited
8.3. Sun TV Network Ltd
8.4. Publicis Groupe SA
8.5. The Walt Disney Company
8.6. Dainik Bhaskar Group
8.7. Jagran Prakashan Limited
8.8. Eros International plc
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related MarketLine research
10.4. About MarketLine
List of Tables
Table 1: India media industry value: $ billion, 2015-19
Table 2: India media industry category segmentation: $ billion, 2019
Table 3: India media industry geography segmentation: $ billion, 2019
Table 4: India media industry value forecast: $ billion, 2019-24
Table 5: Omnicom Group, Inc.: key facts
Table 6: Omnicom Group, Inc.: Key Employees
Table 7: Omnicom Group, Inc.: Key Employees Continued
Table 8: Zee Entertainment Enterprises Limited: key facts
Table 9: Zee Entertainment Enterprises Limited: Key Employees
Table 10: Sun TV Network Ltd: key facts
Table 11: Sun TV Network Ltd: Key Employees
Table 12: Publicis Groupe SA: key facts
Table 13: Publicis Groupe SA: Key Employees
Table 14: Publicis Groupe SA: Key Employees Continued
Table 15: Publicis Groupe SA: Key Employees Continued
Table 16: Publicis Groupe SA: Key Employees Continued
Table 17: The Walt Disney Company: key facts
Table 18: The Walt Disney Company: Key Employees
Table 19: The Walt Disney Company: Key Employees Continued
Table 20: The Walt Disney Company: Key Employees Continued
Table 21: The Walt Disney Company: Key Employees Continued
Table 22: Dainik Bhaskar Group: key facts
Table 23: Jagran Prakashan Limited: key facts
Table 24: Jagran Prakashan Limited: Key Employees
Table 25: Eros International plc: key facts
Table 26: Eros International plc: Key Employees
Table 27: India size of population (million), 2015-19
Table 28: India gdp (constant 2005 prices, $ billion), 2015-19
Table 29: India gdp (current prices, $ billion), 2015-19
Table 30: India inflation, 2015-19
Table 31: India consumer price index (absolute), 2015-19
Table 32: India exchange rate, 2015-19
List of Figures
Figure 1: India media industry value: $ billion, 2015-19
Figure 2: India media industry category segmentation: % share, by value, 2019
Figure 3: India media industry geography segmentation: % share, by value, 2019
Figure 4: India media industry value forecast: $ billion, 2019-24
Figure 5: Forces driving competition in the media industry in India, 2019
Figure 6: Drivers of buyer power in the media industry in India, 2019
Figure 7: Drivers of supplier power in the media industry in India, 2019
Figure 8: Factors influencing the likelihood of new entrants in the media industry in India, 2019
Figure 9: Factors influencing the threat of substitutes in the media industry in India, 2019
Figure 10: Drivers of degree of rivalry in the media industry in India, 2019
