Summary
The Slovakian Prepared Meals sector is driven by high purchasing power of Slovakian consumers and increasing demand for convenience food in the country. The sector is led by the Ready Meals market in both value and volume terms, while the Pizza market is expected to register the fastest growth during 2016-2021 in value terms. Hypermarkets & Supermarkets is the largest channel for the distribution for Prepared Meals in the country, while Rigid Plastics remains the most commonly used packaging material in the sector. Hamé S.R.O., Findus Group Limited and Dr. August Oetker Kg are the leading players in the Slovakian Prepared Meals sector.
GlobalData’s Country Profile report on the Prepared Meals sector in Slovakia provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.
What else is contained?
- Market data: Overall market value and volume data with growth analysis for 2016-2021
- Category coverage: Value and growth analysis for Meal Kits, Pizza and Ready Meals with inputs on individual segment share within each category and the change in their market share forecast for 2016-2021
- Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2016
- Distribution data: Value shares within each category through channels such as Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists and more
- Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for rigid plastics,flexible packaging and rigid metal; container data for: bag/sachet, tub, trays, can-food and others
Scope
- The Prepared Meals sector in Slovakia is expected to grow at a CAGR of 2.1% during 2016-2021.
- Of the three markets, Ready Meals is the largest in the Slovakian Prepared Meals sector in 2016.
- Hypermarkets & Supermarkets is the leading distribution channel in the Slovakian Prepared Meals sector in 2016.
- Hame is the leading brand in value terms, while Nowaco leads in volume terms in 2016.
- Rigid Plastics is the commonly used packaging material in the Slovakian Prepared Meals sector.
Reasons to buy
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
- Manufacturers can identify the opportunities to position products with H&W attributes/benefits
- Access the key and most influential consumer trends driving Prepared Meals products consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target
- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
- The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
- Analysis on key macro-economic indicators such as GDP per capita, population (overall and breakdown by age), and consumer price index. It also covers a comparative analysis of political, economic, socio-demographic, and technological indicators (PEST) across 50 countries.
Companies Mentioned
Hamé S.R.O.
Findus Group Limited
Dr. August Oetker Kg
Stara Mama
Orkla Group
Frosta AG
Bidvest S.R.O.
Vinica
Novofruct SK s.r.o
Alfa Sorti Ltd.
Bolton Group S.p.A.
Nestle S.A.
'
Table of Contents
1. REPORT SCOPE 5
2. EXECUTIVE SUMMARY 6
3. SLOVAKIA IN ITS REGIONAL CONTEXT 7
3.1. SLOVAKIA’S MARKET SHARE IN THE GLOBAL AND EASTERN EUROPEAN PREPARED MEALS SECTOR 7
3.2. SLOVAKIA COMPARED TO OTHER MAJOR COUNTRIES IN THE EASTERN EUROPEAN REGION 8
4. MARKET SIZE ANALYSIS - PREPARED MEALS SECTOR 9
4.1. VALUE AND VOLUME ANALYSIS - PREPARED MEALS SECTOR IN SLOVAKIA 9
4.2. PER CAPITA CONSUMPTION ANALYSIS -SLOVAKIA COMPARED TO THE GLOBAL AND EASTERN EUROPEAN REGION 10
4.3. MARKET SIZE ANALYSIS BY PREPARED MEALS MARKETS 11
4.4. GROWTH ANALYSIS BY MARKETS 12
5. MARKET AND CATEGORY ANALYSIS 13
5.1. PER CAPITA CONSUMPTION ANALYSIS BY MARKETS 13
5.2. MARKET ANALYSIS: MEAL KITS 14
5.3. MARKET ANALYSIS: PIZZA 17
5.4. MARKET ANALYSIS: READY MEALS 19
6. DISTRIBUTION ANALYSIS 22
6.1. DISTRIBUTION CHANNEL SHARE ANALYSIS: PREPARED MEALS 22
6.2. DISTRIBUTION CHANNEL SHARE ANALYSIS: MEAL KITS 23
6.3. DISTRIBUTION CHANNEL SHARE ANALYSIS: PIZZA 24
6.4. DISTRIBUTION CHANNEL SHARE ANALYSIS: READY MEALS 25
7. COMPETITIVE LANDSCAPE 26
7.1. BRAND SHARE ANALYSIS BY SECTOR 26
7.2. BRAND SHARE ANALYSIS BY MARKETS 28
7.3. BRAND SHARE ANALYSIS BY CATEGORY 31
7.3.1. Meal Kits 31
7.3.2. Pizza 32
7.3.3. Ready Meals 32
7.4. PRIVATE LABEL SHARE ANALYSIS 34
8. PACKAGING ANALYSIS 36
8.1. PACKAGING SHARE AND GROWTH ANALYSIS BY PACKAGING MATERIAL IN THE PREPARED MEALS SECTOR 36
8.2. PACKAGING SHARE ANALYSIS BY PACKAGING MATERIAL, BY MARKETS 37
8.3. PACKAGING SHARE AND GROWTH ANALYSIS BY CONTAINER TYPE IN THE PREPARED MEALS SECTOR 38
8.4. PACKAGING SHARE ANALYSIS BY CONTAINER TYPE, BY MARKETS 39
8.5. PACKAGING SHARE AND GROWTH ANALYSIS BY CLOSURE TYPE IN THE PREPARED MEALS SECTOR 40
8.6. PACKAGING SHARE ANALYSIS BY CLOSURE TYPE, BY MARKETS 41
8.7. PACKAGING SHARE AND GROWTH ANALYSIS BY OUTER TYPE IN THE PREPARED MEALS SECTOR 42
8.8. PACKAGING SHARE ANALYSIS BY OUTER TYPE, BY MARKETS 43
9. MACROECONOMIC ANALYSIS 44
9.1. GDP PER CAPITA 47
9.2. POPULATION AND POPULATION GROWTH 48
9.3. CONSUMER PRICE INDEX 49
9.4. POPULATION BREAKDOWN BY AGE 50
10. METHODOLOGY 51
11. DEFINITIONS 52
12. APPENDIX 55
13. ABOUT GLOBALDATA 62
14. DISCLAIMER 63
15. CONTACT US 64
List of Tables
TABLE 1: GROWTH ANALYSIS BY MARKETS, 2016-2021 12
TABLE 2: BRAND VALUE AND VOLUME- PREPARED MEALS SECTOR 27
TABLE 3: BRAND VALUE AND VOLUME-MEAL KITS MARKET 28
TABLE 4: BRAND VALUE AND VOLUME-PIZZA MARKET 29
TABLE 5: BRAND VALUE AND VOLUME-READY MEALS MARKET 30
TABLE 6: BRAND VALUE AND VOLUME-AMBIENT MEAL KITS CATEGORY 31
TABLE 7: BRAND VALUE AND VOLUME-CHILLED MEAL KITS CATEGORY 31
TABLE 8: BRAND VALUE AND VOLUME-FROZEN MEAL KITS CATEGORY 31
TABLE 9: BRAND VALUE AND VOLUME-CHILLED PIZZA CATEGORY 32
TABLE 10: BRAND VALUE AND VOLUME-FROZEN PIZZA CATEGORY 32
TABLE 11: BRAND VALUE AND VOLUME-AMBIENT READY MEALS CATEGORY 32
TABLE 12: BRAND VALUE AND VOLUME-CHILLED READY MEALS CATEGORY 32
TABLE 13: BRAND VALUE AND VOLUME- DRIED READY MEALS CATEGORY 33
TABLE 14: BRAND VALUE AND VOLUME- FROZEN READY MEALS CATEGORY 33
TABLE 15: RELATIVE COMPARISON OF COUNTRIES BASED ON PEST ANALYSIS 44
TABLE 16: MARKET DEFINITIONS 52
TABLE 17: CATEGORY DEFINITIONS 52
TABLE 18: CHANNEL DEFINITIONS 54
TABLE 19: MARKET VALUE-BY CATEGORY (€MILLIONS), 2011-2021 55
TABLE 20:MARKET VALUE-BY CATEGORY (US$ MILLIONS), 2011-2021 56
TABLE 21: MARKET VOLUME-BY CATEGORY (KG MILLION),2011-2021 57
TABLE 22: PREPARED MEALS SALES DISTRIBUTION IN SLOVAKIA-BY MARKET (€ MILLION), 2016 58
TABLE 23: PACKAGING MATERIAL (IN MILLION PACK UNITS) 59
TABLE 24: CONTAINER TYPE (IN MILLION PACK UNITS) 59
TABLE 25: CLOSURE TYPE (IN MILLION PACK UNITS) 60
TABLE 26: OUTER TYPE (IN MILLION PACK UNITS) 60
TABLE 27: EXCHANGE RATES: (US$-€), 2011-2021 61
TABLE 28: GDP PER CAPITA (€) 61
TABLE 29: POPULATION 61
TABLE 30: CONSUMER PRICE INDEX 61
TABLE 31: AGE PROFILE (MILLIONS OF PERSONS) 61
List of Figures
FIGURE 1: VALUE SHARE OF SLOVAKIA IN THE GLOBAL AND EASTERN EUROPEAN PREPARED MEALS SECTOR, 2011-2021 7
FIGURE 2: SLOVAKIA COMPARED TO OTHER TOP FOUR COUNTRIES - MARKET SIZE, GROWTH AND COMPETITIVE LANDSCAPE 8
FIGURE 3: MARKET SIZE ANALYSIS BY VALUE AND VOLUME, PREPARED MEALS SECTOR, 2011-2021 9
FIGURE 4: ANNUAL PER CAPITA CONSUMPTION OF PREPARED MEALS-SLOVAKIA COMPARED TO GLOBAL AND EASTERN EUROPE, 2011-2021 10
FIGURE 5: VALUE AND VOLUME GROWTH ANALYSIS BY MARKETS, 2016-2021 11
FIGURE 6: ANNUAL PER CAPITA CONSUMPTION BY MARKETS, 2016-SLOVAKIA COMPARED TO THE GLOBAL AND EASTERN EUROPEAN CONSUMPTION 13
FIGURE 7: GROWTH ANALYSIS BY VALUE AND VOLUME IN THE MEAL KITS MARKET, 2011-2021 14
FIGURE 8: VALUE ANALYSIS BY CATEGORIES, 2011-2021 15
FIGURE 9: VOLUME ANALYSIS BY CATEGORIES, 2011-2021 16
FIGURE 10: VALUE AND VOLUME GROWTH ANALYSIS, PIZZA MARKET, 2011-2021 17
FIGURE 11: VALUE ANALYSIS BY CATEGORIES, 2011-2021 18
FIGURE 12: VOLUME ANALYSIS BY CATEGORIES, 2011-2021 18
FIGURE 13: VALUE AND VOLUME GROWTH ANALYSIS, READY MEALS MARKET, 2011-2021 19
FIGURE 14: VALUE ANALYSIS BY CATEGORIES, 2011-2021 20
FIGURE 15: VOLUME ANALYSIS BY CATEGORIES, 2011-2021 21
FIGURE 16: DISTRIBUTION CHANNEL SHARE, PREPARED MEALS, 2011-2016 22
FIGURE 17: DISTRIBUTION CHANNEL SHARE, MEAL KITS, 2011-2016 23
FIGURE 18: DISTRIBUTION CHANNEL SHARE, PIZZA MARKET, 2011-2016 24
FIGURE 19: DISTRIBUTION CHANNEL SHARE, READY MEALS, 2011-2016 25
FIGURE 20: LEADING BRANDS IN THE SLOVAKIAN PREPARED MEALS SECTOR, VALUE AND VOLUME SHARE, 2016 26
FIGURE 21: LEADING BRANDS IN THE MEAL KITS MARKET, VALUE AND VOLUME SHARE, 2016 28
FIGURE 22: LEADING BRANDS IN THE PIZZA MARKET, VALUE AND VOLUME SHARE, 2016 29
FIGURE 23: LEADING BRANDS IN THE READY MEALS MARKET, VALUE AND VOLUME SHARE, 2016 30
FIGURE 24: PRIVATE LABEL PENETRATION BY MARKETS (VALUE TERMS), 2016 34
FIGURE 25: GROWTH ANALYSIS, PRIVATE LABEL AND BRANDS (2011-2016) 35
FIGURE 26: PACKAGING SHARE AND GROWTH ANALYSIS BY PACKAGING MATERIAL, 2011-2021 36
FIGURE 27: USE OF PACKAGING MATERIAL BY MARKETS (IN PACK UNITS), 2016 37
FIGURE 28: PACKAGING SHARE AND GROWTH ANALYSIS BY CONTAINER TYPE, 2011-2021 38
FIGURE 29: USE OF CONTAINER TYPE BY MARKETS (IN PACK UNITS), 2016 39
FIGURE 30: PACKAGING SHARE AND GROWTH ANALYSIS BY CLOSURE TYPE, 2011-2021 40
FIGURE 31: USE OF CLOSURE TYPE BY MARKETS (IN PACK UNITS), 2016 41
FIGURE 32: PACKAGING SHARE AND GROWTH ANALYSIS BY OUTER TYPE, 2011-2021 42
FIGURE 33: USE OF OUTER TYPE BY MARKETS (IN PACK UNITS), 2016 43
FIGURE 34: SLOVAKIA’S GDP PER CAPITA, 2011-2016 47
FIGURE 35: POPULATION GROWTH IN SLOVAKIA, 2011-2016 48
FIGURE 36: CONSUMER PRICE INDEX, SLOVAKIA, 2011-2016 49
FIGURE 37: AGE PROFILE, SLOVAKIA, 2016 50
