Summary
Higher household spending supported by the real wage growth pushed soft drink sales up. Consumer demand is still very price sensitive and people are likely to focus on special discounts and price offerings of the branded products. Growing economy supports both on and off-premise channel developments. Weather did not aid the beverage market growth in this period. Further branded products special offers attacked the Private Label market.

Key Findings
- The Private Label brands were still under pressure due to product discounts offered by branded products resulting in a slight loss of their market share

- The use of portable filtering systems in companies and the state sector supported the increase of the bulk/HOD water category

- Orange, lemon and cola flavors were the most dynamic segments of the carbonate market in Q2-16 compared to Q2-15

- Due to growing beer prices in restaurants, consumers tend to buy beer at retail shops, more focus on promo offerings and home consumption

- Hot tea and hot coffee continued to show very limited growth as the categories were saturated

Synopsis
Canadean's Czech Republic Quarterly Beverage Tracker Q2-16 covering soft drinks, dairy drinks, hot drinks and alcoholic drinks is an essential tool for keeping up-to-date with the latest industry performance and developments on a quarterly basis, covering:

- Topline consumption volumes for Q2-2016 vs. Q2-2015, moving annual totals (MAT) and latest 2016 forecasts for all beverage categories

- Carbonates consumption data for Q2-2016 vs. Q2-2015, moving annual totals (MAT) and latest 2016 forecasts split by regular vs. low calorie, and key flavor

- An economic mood indicator with an at a glance assessment of industry confidence levels, Private Label performance vs. brands and price trends

- Insightful and valuable analysis of the drivers behind the latest quarterly trends and assumptions for full year 2016

- Analysis of significant activity in the soft drinks market, including new product introductions (ranked by brand owner and detailing flavour, pack type/size, retail price and selected product shots)

- Update on important soft drinks corporate activity

- Quarterly selected retail price movements for key brands by category covering the most recent five quarters

- Our annual Q2 special focus update on the latest trends in Private Label soft drinks

Reasons To Buy
- Gain an in-depth understanding of the most up-to-date trends in the Czech Republic beverage industry to support and enhance your strategic planning

- Investigate the latest quarterly and emerging annual trends in Czech Republic to back your marketing initiatives

- Analyse the latest beverage category 2016 forecast projections to make well-informed decisions on the outlook in the marketplace for your company

- View a selection of the key quarterly new soft drinks product launches and identify competitor activity

- Access a quarterly Special Focus on a current industry 'hot topic' offering qualitative insight from local consultants to determine opportunities for product innovation