Media in South Korea

MarketLine
53 Pages - MLINE13526
$350.00

Summary

Media in South Korea industry profile provides top-line qualitative and quantitative summary information including: market size (value 2014-18, and forecast to 2023). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

- The media industry consists of the advertising, broadcasting & cable TV, publishing, and movies & entertainment markets.
- The South Korean media industry had total revenues of $22.5bn in 2018, representing a compound annual growth rate (CAGR) of 3.1% between 2014 and 2018.
- The advertising segment was the industry's most lucrative in 2018, with total revenues of $10.5bn, equivalent to 46.8% of the industry's overall value.
- The movies and entertainment segment is expected to perform better than others during this period of overall deceleration, with both the film and music industries looking outward to global audiences.

Scope

- Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the media market in South Korea
- Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the media market in South Korea
- Leading company profiles reveal details of key media market players’ global operations and financial performance
- Add weight to presentations and pitches by understanding the future growth prospects of the South Korea media market with five year forecasts

Reasons to buy

- What was the size of the South Korea media market by value in 2018?
- What will be the size of the South Korea media market in 2023?
- What factors are affecting the strength of competition in the South Korea media market?
- How has the market performed over the last five years?
- What are the main segments that make up South Korea's media market?

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Table of Contents
1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive Landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
5 Market Outlook
5.1. Market value forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Who are the leading players?
7.2. How is technology being used in the leading players’ strategies?
7.3. Which companies offer substitutes to the main industry?
8 Company Profiles
8.1. Cheil Worldwide Inc.
8.2. Korean Broadcasting System
8.3. Woongjin ThinkBig Co., Ltd.
8.4. Comcast Corporation
8.5. Dentsu, Inc.
8.6. The Walt Disney Company
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related MarketLine research
10.4. About MarketLine

List of Tables
Table 1: South Korea media industry value: $ billion, 2014-18
Table 2: South Korea media industry category segmentation: $ billion, 2018
Table 3: South Korea media industry geography segmentation: $ billion, 2018
Table 4: South Korea media industry value forecast: $ billion, 2018-23
Table 5: Cheil Worldwide Inc.: key facts
Table 6: Cheil Worldwide Inc.: Annual Financial Ratios
Table 7: Cheil Worldwide Inc.: Key Employees
Table 8: Korean Broadcasting System: key facts
Table 9: Korean Broadcasting System: Key Employees
Table 10: Woongjin ThinkBig Co., Ltd.: key facts
Table 11: Woongjin ThinkBig Co., Ltd.: Annual Financial Ratios
Table 12: Woongjin ThinkBig Co., Ltd.: Key Employees
Table 13: Comcast Corporation: key facts
Table 14: Comcast Corporation: Annual Financial Ratios
Table 15: Comcast Corporation: Key Employees
Table 16: Comcast Corporation: Key Employees Continued
Table 17: Dentsu, Inc.: key facts
Table 18: Dentsu, Inc.: Annual Financial Ratios
Table 19: Dentsu, Inc.: Key Employees
Table 20: Dentsu, Inc.: Key Employees Continued
Table 21: The Walt Disney Company: key facts
Table 22: The Walt Disney Company: Annual Financial Ratios
Table 23: The Walt Disney Company: Key Employees
Table 24: The Walt Disney Company: Key Employees Continued
Table 25: South Korea size of population (million), 2014-18
Table 26: South Korea gdp (constant 2005 prices, $ billion), 2014-18
Table 27: South Korea gdp (current prices, $ billion), 2014-18
Table 28: South Korea inflation, 2014-18
Table 29: South Korea consumer price index (absolute), 2014-18
Table 30: South Korea exchange rate, 2014-18

List of Figures
Figure 1: South Korea media industry value: $ billion, 2014-18
Figure 2: South Korea media industry category segmentation: % share, by value, 2018
Figure 3: South Korea media industry geography segmentation: % share, by value, 2018
Figure 4: South Korea media industry value forecast: $ billion, 2018-23
Figure 5: Forces driving competition in the media industry in South Korea, 2018
Figure 6: Drivers of buyer power in the media industry in South Korea, 2018
Figure 7: Drivers of supplier power in the media industry in South Korea, 2018
Figure 8: Factors influencing the likelihood of new entrants in the media industry in South Korea, 2018
Figure 9: Factors influencing the threat of substitutes in the media industry in South Korea, 2018
Figure 10: Drivers of degree of rivalry in the media industry in South Korea, 2018

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