Summary
Deflation and stable GDP growth allowed beverages to grow. Also, foreign trade remains as a driver of growth, while real turnover in retail trade of beverages declined in October and November. Private Label products underperformed within the soft drinks market. Cultured dairy drinks consumption fell into a negative trend in Q4-15, consumers were reserved in their spending and predominately purchased basic products.

Key Findings
- Packaged water experienced a drop in Q4-15, consumption notably underperformed during October

- Beer performed well before Q4-15 and during the festive period towards the end of the year, as mild weather was more conducive for drinking beer than traditional mulled wine

- New uses were found for a new launched vanilla flavour product in the flavored milk category

- Hot tea made a gain in Q4-15, however the mild and mostly dry weather in late autumn and the beginning of winter did not significantly stimulate consumption

Synopsis
Canadean's Slovenia Quarterly Beverage Tracker Q4-15 covering soft drinks, dairy drinks, hot drinks and alcoholic drinks is an essential tool for keeping up-to-date with the latest industry performance and developments on a quarterly basis, covering:

- Topline consumption volumes for Q4-2015 vs Q4-2014, moving annual totals (MAT), full year 2015 provisional data and 2016 forecasts for all beverage categories

- Carbonates consumption data for Q4-2015 vs Q4-2014, moving annual totals (MAT), full year 2015 provisional data and 2016 forecasts split by regular vs low calorie, and key flavour

- An economic mood indicator with an at a glance assessment of industry confidence levels, private label performance vs brands and price trends

- Insightful and valuable analysis of the drivers behind the latest quarterly trends and assumptions for full year 2016

- Analysis of significant activity in the soft drinks market, including new product introductions (ranked by brand owner and detailing flavour, pack type/size, retail price and selected product shots)

- Update on important soft drinks corporate activity

- Quarterly selected retail price movements for key brands by category covering the most recent five quarters

- Our Q4 special focus update on the latest trends in functional and flavoured waters

Reasons To Buy
- Gain an in-depth understanding of the most up-to-date trends in the Slovenia beverage industry to support and enhance your strategic planning

- Investigate the latest quarterly and emerging annual trends in Slovenia to back your marketing initiatives

- Analyse the latest beverage category 2016 forecast projections to make well-informed decisions on the outlook in the marketplace for your company

- View a selection of the key quarterly new soft drinks product launches and identify competitor activity

- Access a quarterly Special Focus on a current industry 'hot topic' offering qualitative insight from local consultants to determine opportunities for product innovation