Summary
The Indian Prepared Meals sector is led by Ready Meals, which is the largest market with high growth rate. The sector is driven by the growing demand for convenient and ready-to-eat food products, particularly among the urban consumers, who are time pressed. Although the Indian Prepared Meals sector is growing at a high rate, per capita consumption in the country remains very low when compared to the global and APAC level, which offers significant potential for manufacturers to penetrate.
GlobalData’s Country Profile report on the Prepared Meals sector in India provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.
What else is contained?
- Market data: Overall market value and volume data with growth analysis for 2016-2021
- Category coverage: Value and growth analysis for Meal Kits, Pizza and Ready Meals with inputs on individual segment share within each category and the change in their market share forecast for 2016-2021
- Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2016
- Distribution data: Value shares within each category through channels such as Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists and more
- Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for flexible packaging, rigid plastics, rigid metal and others; container data for: film, trays, tubs, foils and others.
Scope
- The Prepared Meals sector in India is forecast to grow at a high rate during 2016-2020. Although the Indian Prepared Meals sector is growing at a high rate, per capita consumption in the country remains very low when compared to the global and APAC level respectively, in 2016
- Of the two markets, Ready Meals is the largest market in the Indian Prepared Meals market, registering a CAGR of 14.8% during 2011-2016
- Hypermarkets & Supermarkets is the leading distribution channel, accounting for a total value share of 80.4% in value terms in 2016
- The Indian Prepared Meals sector is fragmented with the top five players accounting for nearly one-third of the market share in 2016
- Rigid Plastics is the most commonly used packaging material in the country
Reasons to buy
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
- Manufacturers can identify the opportunities to position products with H&W attributes/benefits
- Access the key and most influential consumer trends driving Prepared Meals products consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target
- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
- The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
- Analysis on key macro-economic indicators such as GDP per capita, population (overall and breakdown by age), and consumer price index. It also covers a comparative analysis of political, economic, socio-demographic, and technological indicators (PEST) across 50 countries.
Companies Mentioned
Adf Foods Ltd.
Desai Brothers Ltd.
Gits Food Products Pvt. Ltd.
Haldiram`s Group
Kohinoor Food Ltd.
MTR Foods Pvt Ltd.
Ushodaya Enterprises Pvt. Ltd.
Itc Limited
Mccain Foods Limited
'
Table of Contents
1. REPORT SCOPE 5
2. EXECUTIVE SUMMARY 6
3. INDIA IN ITS REGIONAL CONTEXT 7
3.1. INDIA’S MARKET SHARE IN THE GLOBAL AND APAC PREPARED MEALS SECTOR 7
3.2. INDIA COMPARED TO OTHER MAJOR COUNTRIES IN THE APAC REGION 8
4. MARKET SIZE ANALYSIS - PREPARED MEALS SECTOR 9
4.1. VALUE AND VOLUME ANALYSIS - PREPARED MEALS SECTOR IN INDIA 9
4.2. PER CAPITA CONSUMPTION ANALYSIS - INDIA COMPARED TO THE GLOBAL AND APAC REGION 10
4.3. EXTENT TO WHICH CONSUMERS ARE TRADING UP/DOWN IN THE INDIAN PREPARED MEALS SECTOR 11
4.4. MARKET SIZE ANALYSIS BY PREPARED MEALS MARKETS 12
4.5. GROWTH ANALYSIS BY MARKETS 13
5. MARKET AND CATEGORY ANALYSIS 14
5.1. PER CAPITA CONSUMPTION ANALYSIS BY MARKETS 14
5.2. MARKET ANALYSIS: MEAL KITS 15
5.3. MARKET ANALYSIS: READY MEALS 18
6. DISTRIBUTION ANALYSIS 21
6.1. DISTRIBUTION CHANNEL SHARE ANALYSIS: PREPARED MEALS 21
6.2. DISTRIBUTION CHANNEL SHARE ANALYSIS: MEAL KITS 22
6.3. DISTRIBUTION CHANNEL SHARE ANALYSIS: READY MEALS 23
7. COMPETITIVE LANDSCAPE 24
7.1. BRAND SHARE ANALYSIS BY SECTOR 24
7.2. BRAND SHARE ANALYSIS BY MARKETS 26
7.3. BRAND SHARE ANALYSIS BY CATEGORY 28
7.3.1. Meal Kits 28
7.3.2. Ready Meals 28
8. PACKAGING ANALYSIS 30
8.1. PACKAGING SHARE AND GROWTH ANALYSIS BY PACKAGING MATERIAL IN THE PREPARED MEALS SECTOR 30
8.2. PACKAGING SHARE ANALYSIS BY PACKAGING MATERIAL, BY MARKET 31
8.3. PACKAGING SHARE AND GROWTH ANALYSIS BY CONTAINER TYPE IN THE PREPARED MEALS SECTOR 32
8.4. PACKAGING SHARE ANALYSIS BY CONTAINER TYPE, BY MARKET 33
8.5. PACKAGING SHARE AND GROWTH ANALYSIS BY CLOSURE TYPE IN THE PREPARED MEALS SECTOR 34
8.6. PACKAGING SHARE ANALYSIS BY CLOSURE TYPE, BY MARKET 35
8.7. PACKAGING SHARE AND GROWTH ANALYSIS BY OUTER TYPE IN THE PREPARED MEALS SECTOR 36
8.8. PACKAGING SHARE ANALYSIS BY OUTER TYPE, BY MARKET 37
9. MACROECONOMIC ANALYSIS 38
9.1. GDP PER CAPITA 41
9.2. POPULATION AND POPULATION GROWTH 42
9.3. CONSUMER PRICE INDEX 43
9.4. POPULATION BREAKDOWN BY AGE 44
10. METHODOLOGY 45
11. DEFINITIONS 46
12. APPENDIX 49
13. ABOUT GLOBALDATA 57
14. DISCLAIMER 58
15. CONTACT US 59
List of Tables
TABLE 1: GROWTH ANALYSIS BY MARKETS, 2016-2021 13
TABLE 2: BRAND VALUE AND VOLUME- PREPARED MEALS SECTOR 25
TABLE 3: BRAND VALUE AND VOLUME-MEAL KITS MARKET 26
TABLE 4: BRAND VALUE AND VOLUME-READY MEALS MARKET 27
TABLE 5: BRAND VALUE AND VOLUME-FROZEN MEAL KITS CATEGORY 28
TABLE 6: BRAND VALUE AND VOLUME-AMBIENT READY MEALS CATEGORY 28
TABLE 7: BRAND VALUE AND VOLUME-CHILLED READY MEALS CATEGORY 28
TABLE 8: BRAND VALUE AND VOLUME-DRIED READY MEALS CATEGORY 29
TABLE 9: BRAND VALUE AND VOLUME-FROZEN READY MEALS CATEGORY 29
TABLE 10: RELATIVE COMPARISON OF COUNTRIES BASED ON PEST ANALYSIS 38
TABLE 11: MARKET DEFINITIONS 46
TABLE 12: CATEGORY DEFINITIONS 47
TABLE 13: CHANNEL DEFINITIONS 48
TABLE 14: MARKET VALUE-BY CATEGORY (INR MILLIONS), 2011-2021 49
TABLE 15:MARKET VALUE-BY CATEGORY (US$ MILLIONS), 2011-2021 50
TABLE 16: MARKET VOLUME-BY CATEGORY (KG MILLION),2011-2021 51
TABLE 17: COMPONENTS OF CHANGE-BY MARKET 52
TABLE 18: PREPARED MEALS SALES DISTRIBUTION IN INDIA-BY MARKET (INR MILLION) 2016 52
TABLE 19: PACKAGING MATERIAL (IN MILLION PACK UNITS) 53
TABLE 20: CONTAINER TYPE (IN MILLION PACK UNITS) 53
TABLE 21: CLOSURE TYPE (IN MILLION PACK UNITS) 54
TABLE 22: OUTER TYPE (IN MILLION PACK UNITS) 54
TABLE 23: EXCHANGE RATES: US$-INR, 2011-2021 55
TABLE 24: GDP PER CAPITA (INR) 55
TABLE 25: POPULATION 55
TABLE 26: CONSUMER PRICE INDEX 55
TABLE 27: AGE PROFILE (MILLIONS OF PERSONS) 56
List of Figures
FIGURE 1: VALUE SHARE OF INDIA IN THE GLOBAL AND APAC PREPARED MEALS SECTOR, 2011-2021 7
FIGURE 2: INDIA COMPARED TO OTHER TOP FOUR COUNTRIES - MARKET SIZE, GROWTH AND COMPETITIVE LANDSCAPE 8
FIGURE 3: MARKET SIZE ANALYSIS BY VALUE AND VOLUME, PREPARED MEALS SECTOR, 2011-2021 9
FIGURE 4: ANNUAL PER CAPITA CONSUMPTION OF PREPARED MEALS-INDIA COMPARED TO GLOBAL AND APAC, 2011-2021 10
FIGURE 5: DEGREE OF TRADING DOWN IN THE INDIAN PREPARED MEALS SECTOR, 2015-2016 11
FIGURE 6: VALUE AND VOLUME GROWTH ANALYSIS BY MARKETS, 2016-2021 12
FIGURE 7: ANNUAL PER CAPITA CONSUMPTION BY MARKETS, 2016-INDIA COMPARED TO THE GLOBAL AND APAC CONSUMPTION 14
FIGURE 8: GROWTH ANALYSIS BY VALUE AND VOLUME IN THE MEAL KITS MARKET, 2011-2021 15
FIGURE 9: VALUE ANALYSIS BY CATEGORIES, 2011-2021 16
FIGURE 10: VOLUME ANALYSIS BY CATEGORIES, 2011-2021 17
FIGURE 11: VALUE AND VOLUME GROWTH ANALYSIS, READY MEALS MARKET, 2011-2021 18
FIGURE 12: VALUE ANALYSIS BY CATEGORIES, 2011-2021 19
FIGURE 13: VOLUME ANALYSIS BY CATEGORIES, 2011-2021 20
FIGURE 14: DISTRIBUTION CHANNEL SHARE, PREPARED MEALS, 2011-2016 21
FIGURE 15: DISTRIBUTION CHANNEL SHARE, MEAL KITS, 2011-2016 22
FIGURE 16: DISTRIBUTION CHANNEL SHARE, READY MEALS, 2011-2016 23
FIGURE 17: LEADING BRANDS IN THE INDIAN PREPARED MEALS SECTOR, VALUE AND VOLUME SHARE, 2016 24
FIGURE 18: LEADING BRANDS IN THE MEAL KITS MARKET, VALUE AND VOLUME SHARE, 2016 26
FIGURE 19: LEADING BRANDS IN THE READY MEALS MARKET, VALUE AND VOLUME SHARE, 2016 27
FIGURE 20: PACKAGING SHARE AND GROWTH ANALYSIS BY PACKAGING MATERIAL, 2011-2021 30
FIGURE 21: USE OF PACKAGING MATERIAL BY MARKETS (IN PACK UNITS), 2016 31
FIGURE 22: PACKAGING SHARE AND GROWTH ANALYSIS BY CONTAINER TYPE, 2011-2021 32
FIGURE 23: USE OF CONTAINER TYPE BY MARKETS (IN PACK UNITS), 2016 33
FIGURE 24: PACKAGING SHARE AND GROWTH ANALYSIS BY CLOSURE TYPE, 2011-2021 34
FIGURE 25: USE OF CLOSURE TYPE BY MARKETS (IN PACK UNITS), 2016 35
FIGURE 26: PACKAGING SHARE AND GROWTH ANALYSIS BY OUTER TYPE, 2011-2021 36
FIGURE 27: USE OF OUTER TYPE BY MARKETS (IN PACK UNITS), 2016 37
FIGURE 28: INDIA’S GDP PER CAPITA, 2011-2016 41
FIGURE 29: POPULATION GROWTH IN INDIA, 2011-2016 42
FIGURE 30: CONSUMER PRICE INDEX, INDIA, 2010-2016 43
FIGURE 31: AGE PROFILE, INDIA, 2011-2016 44
