Summary
"Top Growth Opportunities: Meat in India", provides an overview of the market, analyzing market data, demographic consumption patterns within the category, and the key consumer trends driving consumption. GlobalData’s proprietary Risk vs Reward Opportunity model pinpoints the best growth opportunities for producers, suppliers and retailers by combining robust, granular data and expert insight. The report uses this framework to identify the best opportunities, analyze white spaces in the market, and outline new product development that will effectively target the most pertinent consumer need states. These are combined to offer strategic recommendations to capitalize on evolving consumer landscapes.
The report provides recommended actions and detailed analysis of how to target the best growth opportunities for producers and retailers. Readers can understand what categories, channels, companies, and consumers will drive the success of the various channels in the sector's distribution through GlobalData’s detailed and robust data, expert insight, and case studies.
GlobalData’s Top Growth Opportunity reports use a risk versus reward opportunity model to identify the best growth markets for producers in the sector. Through this in-depth study of market and category dynamics, readers are able to identify key opportunities, and what they need to do in order to target them.
Get access to -
- Key consumer demographic groups driving consumption within the country. Improve your consumer targeting by understanding who’s driving the market, what they want, and why
- A study of market value and volumes over 2013-2018, supplemented with category, brand and packaging analysis that shows the current state of the market, and how it will evolve over the 2018-2023 period
- White space analysis, to pinpoint attractive spaces in the market and the key actions to take
- Insight into the implications behind the data, and analysis of how the consumer needs will evolve in the short-to-medium term future
- Examples of international and regional product innovation targeting key consumer needs.
Scope
- The Indian meat sector is led by fresh meat (counter) in value terms, which grew at a CAGR of 5.8% during 2013-2018 and is expected to grow at a CAGR of 8% during 2018-2023
- The Indian meat sector is dominated by domestic trademark owners (TMO). The top five domestic TMOs have a 43.5% value share of the market.
- ‘Reduced fat’ is the only trend in the health & wellness space
- Flexible packaging and rigid plastics were the most commonly used pack material in the chilled raw packaged meat - processed and wholecuts categories.
Reasons to buy
- This report brings together consumer analysis and market data to provide actionable insight into the behavior of consumers.
- This is based on GlobalData's unique consumer data, developed from extensive consumption surveys and consumer group tracking, which quantifies the influence of 20 consumption motivations in the Meat sector.
- Category, brand, and packaging dynamics are also examined.
- This allows product and marketing strategies to be better aligned with the leading trends in the market.
Companies Mentioned
Suguna Group
VH Group
Godrej Tyson Foods Limited
Amrit Group
Fresho Meat
Al Kabeer Group
Amrit group
Sneha
Suggi
Coral Marine Food
Innovative Food Limited
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Table of Contents
1. Introducing a top growth market for meat
Top 10 global growth opportunities scores
Top global issues
Assessment against global strategic issues
GlobalData’s strategic issues map
Predicted future issues for the global sector
Reward and risk assessment
Opportunity score - overview
Consumer spending trends - peer group comparisons
Political, economic, social, and technological: Analysis
Enablers and inhibitors of growth
Rewards and opportunities for growth
Summary of the market
2. Market insight - identifying the opportunities to move into
Market growth by category
Value growth of the market
Volume growth of the market
Level of premiumization by category
Category analysis - key drivers of change
3. Retail and distribution insight - key channels and retailers driving growth
Meat retail channel share
Key retail channel trends
Routes to market
Drivers of change in the sector
4. Company and brand insight - the competitive landscape defined
Category fragmentation
Company and brand strength
Private label penetration
Brand share by leading supplier
International and domestic brand analysis
Company and brand strength summary
5. Consumer insight - who, what, when, where, and why
Strategic issues map
Key consumer driver implications
Key consumers trends
Consumer groups
Key health & wellness trends
Penetration of health & wellness claims by category
Consumer trends summary
6. Product and packaging insights
Key product insights
Trends and strategic issues - other notable product trends
Key product innovation case studies
Key packaging insights
Trends and strategic issues
Product launch key takeouts
7. White spaces and innovation opportunities - space to move into
Growth segments to target
Segment opportunities
Consumer spaces to target
Price change by category
Average prices for leading brands
Key recommendations
8. Appendix and Definitions
List of Tables
Visualization of 10 countries growth opportunities
Visualization of 10 countries growth opportunities (continued)
Reward and risk assessment
Market value and split, 2013-2023
Key performance metrics, 2013-2023
Value contribution by category, 2013-2023
Winners and losers by category, value, 2018-2023
Volume contribution by category, 2013-2023
Winners and losers by category, volume, 2018-2023
Retail overview
Private label growth compared to brands by category, 2013-2018
International and domestic owner analysis
Key consumption volume shares by consumer group, 2016
Key consumption motivators by category, 2016
Top categories by volume and CAGR, 2011-2016
Average unit price change by brand, 2018
List of Figures
Map of top opportunity markets
Map of top global issues
Global issue web
GlobalData’s strategic issues map
Average consumer spend, peer group comparisons, 2013-2023
Sector value split and CAGR, 2013-2023
Value growth comparison and degree of fragmentation by category, 2013-2023
Value split by category, 2013-2018 and 2018-2023
Volume split by category, 2013-2018 and 2018-2023
Value and volume growth by category, 2013-2023
Fragmentation by category, 2013-2018
Private label penetration, 2018
Cumulative value share by brand, 2018
Strategic issues map - key consumer trends
Contribution of consumer benefits to health & wellness market, 2018-2023
Penetration of health & wellness claims by category, 2018
Packaging materials volume share for top four categories, 2018 & 2023
Packaging closure materials volume share for top four categories, 2018 & 2023
Projected CAGR for top five categories by value, 2018-2023
Most consumed category by key gender, 2011-2016
Consumption by key age-cohort
Price change by category, 2018
