Summary

In France, the consistently excellent performances for packaged water, flavored water and iced/RTD tea drinks in Q4-16 reflect the consumer demand for products that have natural, healthy and low-calorie attributes. Private Label continued to decline in all soft drinks categories except for energy drinks where volumes were flat compared to Q4-15. Energy drinks continued to perform well, which has been driven by innovation and price promotions.

GlobalData’s France Quarterly Beverage Tracker Q4-16 covering soft drinks, dairy drinks, hot drinks and alcoholic drinks is an essential tool for keeping up-to-date with the latest industry performance and developments on a quarterly basis, covering -
- Top line consumption volumes for Q4-2016 vs Q4-2015, moving annual totals (MAT), full year 2016 provisional data and 2017 forecasts for all beverage categories
- Carbonates consumption data for Q4-2016 vs Q4-2015, moving annual totals (MAT), full year 2016 provisional data and 2017 forecasts split by regular vs low calorie, and key flavor
- An economic mood indicator with an at a glance assessment of industry confidence levels, private label performance vs brands and price trends
- Insightful and valuable analysis of the drivers behind the latest quarterly trends and assumptions for full year 2017
- Analysis of significant activity in the soft drinks market, including new product introductions (ranked by brand owner and detailing flavor, pack type/size, retail price and selected product shots)
- Update on important soft drinks corporate activity
- Quarterly selected retail price movements for key brands by category covering the most recent five quarters
- Our Q4 special focus update on the latest trends in functional and flavored waters

Scope

- Packaged water grew in Q4-16 was mainly driven by the rather mild and sunny weather in December as well as the continuing price promotions.
- The negative media exposure and consequent unfavorable perception towards carbonated drinks led the category to its decline in Q4-16.
- Flavored water remains very popular as consumer preference is to drink natural soft drinks with little/no sugar content, hence resulting in massive growth in the category.

Reasons to buy

- Gain an in-depth understanding of the most up-to-date trends in the France beverage industry to support and enhance your strategic planning
- Investigate the latest quarterly and emerging annual trends in France to back your marketing initiatives
- Analyze the latest beverage category 2017 forecast projections to make well-informed decisions on the outlook in the marketplace for your company
- View a selection of the key quarterly new soft drinks product launches and identify competitor activity
- Access a quarterly Special Focus on a current industry ‘hot topic’ offering qualitative insight from local consultants to determine opportunities for product innovation