Summary
Personal Hygiene in North America industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2014-18, and forecast to 2023). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
Key Highlights
- The personal hygiene market consists of the retail sale of antiperspirants and deodorants, bath and shower products, and soap. The antiperspirants segment consists of all antiperspirants and deodorants in spray, stick, roll-on, cream, gel and solid formats. The bath and shower segment consists of bubble-baths and bath time washing gels and lotions. The segment also includes non-liquid products added to baths such as bath bombs, beads and salts. The soap segment consists of both bar soaps and liquid soaps. The market is valued according to retail selling price (RSP) and includes any applicable taxes. All currency conversions used in the creation of this report have been calculated using constant annual average 2018 exchange rates.
- The North American personal hygiene market had total revenues of $14,704.6m in 2018, representing a compound annual growth rate (CAGR) of 2.4% between 2014 and 2018.
- Market consumption volume increased with a CAGR of 1.0% between 2014 and 2018, to reach a total of 4,479.4 million units in 2018.
- A rising middle class population and an increase in disposable income due to overall economic stability in this region is increasing demand for premium personal hygiene products.
Scope
- Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the personal hygiene market in North America
- Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the personal hygiene market in North America
- Leading company profiles reveal details of key personal hygiene market players’ global operations and financial performance
- Add weight to presentations and pitches by understanding the future growth prospects of the North America personal hygiene market with five year forecasts by both value and volume
Reasons to buy
- What was the size of the North America personal hygiene market by value in 2018?
- What will be the size of the North America personal hygiene market in 2023?
- What factors are affecting the strength of competition in the North America personal hygiene market?
- How has the market performed over the last five years?
- Who are the top competitiors in North America's personal hygiene market?
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Table of Contents
Executive Summary
Market value
Market value forecast
Market volume
Market volume forecast
Category segmentation
Geography segmentation
Market share
Market rivalry
Market Overview
Market definition
Market analysis
Market Data
Market value
Market volume
Market Segmentation
Category segmentation
Geography segmentation
Market share
Market distribution
Market Outlook
Market value forecast
Market volume forecast
Five Forces Analysis
Summary
Buyer power
Supplier power
New entrants
Threat of substitutes
Degree of rivalry
Leading Companies
Colgate-Palmolive Company
L Brands, Inc.
The Procter & Gamble Co
Unilever N.V.
Methodology
Industry associations
Related MarketLine research
Appendix
About MarketLine
List of Tables
Table 1: North America personal hygiene market value: $ million, 2014-18
Table 2: North America personal hygiene market volume: million units, 2014-18
Table 3: North America personal hygiene market category segmentation: $ million, 2018
Table 4: North America personal hygiene market geography segmentation: $ million, 2018
Table 5: North America personal hygiene market share: % share, by value, 2018
Table 6: North America personal hygiene market distribution: % share, by value, 2018
Table 7: North America personal hygiene market value forecast: $ million, 2018-23
Table 8: North America personal hygiene market volume forecast: million units, 2018-23
Table 9: Colgate-Palmolive Company: key facts
Table 10: Colgate-Palmolive Company: key financials ($)
Table 11: Colgate-Palmolive Company: key financial ratios
Table 12: L Brands, Inc.: key facts
Table 13: L Brands, Inc.: key financials ($)
Table 14: L Brands, Inc.: key financial ratios
Table 15: The Procter & Gamble Co: key facts
Table 16: The Procter & Gamble Co: key financials ($)
Table 17: The Procter & Gamble Co: key financial ratios
Table 18: Unilever N.V.: key facts
Table 19: Unilever N.V.: key financials ($)
Table 20: Unilever N.V.: key financials (€)
Table 21: Unilever N.V.: key financial ratios
List of Figures
Figure 1: North America personal hygiene market value: $ million, 2014-18
Figure 2: North America personal hygiene market volume: million units, 2014-18
Figure 3: North America personal hygiene market category segmentation: % share, by value, 2018
Figure 4: North America personal hygiene market geography segmentation: % share, by value, 2018
Figure 5: North America personal hygiene market share: % share, by value, 2018
Figure 6: North America personal hygiene market distribution: % share, by value, 2018
Figure 7: North America personal hygiene market value forecast: $ million, 2018-23
Figure 8: North America personal hygiene market volume forecast: million units, 2018-23
Figure 9: Forces driving competition in the personal hygiene market in North America, 2018
Figure 10: Drivers of buyer power in the personal hygiene market in North America, 2018
Figure 11: Drivers of supplier power in the personal hygiene market in North America, 2018
Figure 12: Factors influencing the likelihood of new entrants in the personal hygiene market in North America, 2018
Figure 13: Factors influencing the threat of substitutes in the personal hygiene market in North America, 2018
Figure 14: Drivers of degree of rivalry in the personal hygiene market in North America, 2018
Figure 15: Colgate-Palmolive Company: revenues & profitability
Figure 16: Colgate-Palmolive Company: assets & liabilities
Figure 17: L Brands, Inc.: revenues & profitability
Figure 18: The Procter & Gamble Co: revenues & profitability
Figure 19: The Procter & Gamble Co: assets & liabilities
Figure 20: Unilever N.V.: revenues & profitability
Figure 21: Unilever N.V.: assets & liabilities
