Summary
Santa Cruz metropolitan area also referred to as Santa Cruz-Watsonville is located in the state of California and spreads over Santa Cruz County in the US. The economy of the area is mainly dominated by the tertiary sector with more than 74% contribution to the total GDP. Improvements in construction, tourism and hospitality industry, and healthcare industry have supported the economic growth of the area.
Synopsis
“City Profile - Santa Cruz” provides historical and forecast data on key city level metrics along with analytical coverage of the latest political, economic, social, technological, infrastructural, legal and environmental issues affecting Santa Cruz. The report contains detailed tourism, retail, construction, technology and public infrastructure data and insight into economic, social, and industry trends.
Scope
- The service sector remains the key contributor to the regional economy - and the major employer.
- Santa Cruz is a key tourist destination for both domestic and international tourists and experienced healthy growth in over the years. Leisure tourism stands a contributor to the tourism sector.
Reasons to buy
- Gain a comprehensive knowledge of future economic and demographic trends and understand the performance of various sectors within the city.
- Analyze and understand the business environment in the city to align your investment and expansion strategies.
- The report helps to drive a conclusion in choosing a suitable city to invest or expand according to your business structure.
- Explore new opportunities in the hospitality, tourism, construction, real estate and retail sectors.
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Table of Contents
City Snapshot 2
PEST Analysis 6
Political 6
Economic 7
Social 16
Technology and Infrastructure 21
Communications 21
Internal Transport Networks 21
Connectivity 22
Airports 23
Business Environment Analysis 24
Travel and Tourism 25
Tourism Flows 25
Hotels 25
Attractions 26
Events 26
Construction and Real Estate 27
Investment 27
Real Estate Market 28
Retail 29
Retail Market 29
Consumption, Income and Prices 30
Appendix 31
Sources 31
Further Reading 31
Ask the Analyst 31
About MarketLine 31
Disclaimer 31
List of Tables
Table 1: Santa Cruz metropolitan area - key facts, 2017 2
Table 2: Santa Cruz metropolitan area -real GDP growth, 2000-25 9
Table 3: Santa Cruz metropolitan area - real GDP growth comparison (index 2010=100), 2000-25 11
Table 4: Santa Cruz metropolitan area - GDP per capita comparison (2000-25) (US$) 13
Table 5: Santa Cruz metropolitan area - employment structure (2000-25) (% of total) 15
Table 6: Santa Cruz metropolitan area - main universities, 2017 16
Table 7: Santa Cruz metropolitan area - population by comparison (2000-25) (’000) 18
Table 8: Santa Cruz metropolitan area - population by age (2000-25) (% of total) 20
Table 9: Santa Cruz metropolitan area - mass transit network indicators, 2017 22
Table 10: Santa Cruz metropolitan area - key airport indicators 23
List of Figures
Figure 1: Santa Cruz metropolitan area -real GDP growth, 2000-25 8
Figure 2: Santa Cruz metropolitan area - real GDP growth comparison (index 2010=100), 2000-25 10
Figure 3: Santa Cruz metropolitan area - GDP per capita comparison (2000-25) 12
Figure 4: Santa Cruz metropolitan area - employment structure (2000-25) (% of total) 14
Figure 5: Santa Cruz metropolitan area - population by comparison (2000-25) 17
Figure 6: Santa Cruz metropolitan area - population by age (2000-25) 19
